
WHAT ARE THE ACTIVE INGREDIENTS?
These are the main components in the product that cause changes in our skin and thus repair, improve or keep our skin beautiful, radiant and toned.
An active is an ingredient in a product that addresses whatever skin problem it is supposed to target.
Will it work for you?
It is often difficult to judge whether a product will suit you, so it is best to try it out.
In general, something that contains an active ingredient is active.
In all our products, we have highlighted which active ingredients we have included in the formulation, as well as what problems each active ingredient solves and what you can really expect from the product.
But active ingredients are not just ingredients that we think will do something – in fact, we have a pretty good idea that they will be effective.
The active ingredients we’ve gathered for our products are ones that have been proven in the lab through research to have an effect on the skin; so we’re talking about ingredients that have scientific studies behind them.
Because we fully understand that individuals want to be convinced of the effects of a particular ingredient, we have found scientific studies for all our active ingredients that confirm the efficacy of each ingredient.
In fact, it is the active ingredient that makes the difference between a product that works and one that appears to have no effect on the skin.All the active ingredients we use in our products have real effects on our skin, as proven by numerous scientific studies.
You may have noticed that some skincare products contain fewer active ingredients than others, or none at all.
Of course, the concentration of added active ingredients in a product is extremely important.
NANU cosmetics use up to 100 times higher concentrations of active ingredients than other providers on the market.
The active ingredients and their concentration in a product are essential when it comes to the effectiveness of a product.
To find out more about the purpose of each active ingredient and which product it is in, see INGREDIENTS.
For more in-depth articles and research findings, see SCIENTIFIC STUDIES.
Of course, commercial cosmetics also use active ingredients, but they are synthetically derived and often used in such small quantities that we dare to say they have no effect on our skin and appear in products more for marketing effect than actual results.
The great news is that there are a huge number of active ingredients that are naturally derived and extremely effective, as confirmed by numerous studies.
Skin after 30.
It is wise to make sure that active ingredients are already included in the skin care routine.
For women over 40.
However, intensive care is recommended.
This usually means that creams that address basic skin problems will no longer be enough and serums that target or treat the skin’s skin will need to be included in the daily routine.
serums with a targeted action.
Under the PRODUCTS tab, we have described them in detail to give you the best possible idea of the ingredients in the product, how they work and what you can expect from the product.

ACTIVE INGREDIENTS OF NANU
Discover the effects of active natural ingredients on your skin!
Try NANU natural facial cosmetics that will enhance your beauty both inside and out.
The advantage of natural active ingredients is that they penetrate the deeper layers of the skin, some all the way down to the hypodermis, thanks to their special action.
Commercial cosmetics mainly use silicone oils and active ingredients in such low concentrations that they have virtually no effect on our skin.
The effects of such creams are minimal, as the cream penetrates only up to a maximum of three layers of the epidermis.
The main changes to the skin begin in the dermis and even deeper in the hypodermis.
It is therefore important to treat the skin with nourishing natural ingredients that the skin recognises as its own, which enables it to do so, to penetrate the deepest layers of our skin.
Good quality ingredients, properly selected and calibrated, are the essence of a good product.
And good products can actually make a big difference to youthful-looking skin.
The natural active ingredients penetrate into the deeper layers of the skin.
The skin on the face is by far the most exposed part of the body, so it needs to be given the utmost care and attention.
It is the active ingredients (ceramides, vitamin C, resveratrol, astaxanthin, nicotinamide, retinols, hyaluronic acid, peptides, coenzyme Q10…) that make the difference between a product that works and one that seems to have no effect on the skin.
The active ingredients target a specific skin problem and can correct: broken skin barrier (dry skin), acne, pigment spots, uneven skin tone or wrinkles.
All the active ingredients we use in our products have real effects on our skin, as proven by numerous scientific studies.
You may have noticed that some skincare products contain fewer active ingredients than others, or none at all.
Of course, the concentration of added active ingredients in a product is extremely important.
NANU cosmetics use up to 100 times higher concentrations of active ingredients than other providers on the market.
Establish your daily routine, because with quality products and regular use, you’ll get to your goal of beautiful, radiant skin faster and more effectively.
To help you establish a daily routine, you can use our PRODUCT GUIDE.